At Carob, we offer effortless matching “Mummy and Me” sets in organic fabrics, designed to help women rediscover their style while embracing the journey of motherhood.
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Christmas - coming soon
When I was dreaming up our red Ophelia dress, I pictured something...
Our Story
Hello, I'm Holly, founder of Carob. I spent a decade in the fashion industry, styling incredibly talented women like Perrie Edwards, Elizabeth Day, and Stacey Dooley, and I loved every moment. But when motherhood happened, it transformed everything! I took a step back, moved to Dubai, and focused on raising our young family.
This journey led me to create Carob—a brand where I blend my styling experience with a passion for helping women feel confident and connected in motherhood. Through Carob, I aim to inspire mums to rediscover their style and celebrate family with effortless, beautifully crafted pieces, including matching outfits that celebrate the joy of family.
Our blog 🌻
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Christmas in Carob
Christmas is such a special, magical time – for both kids and us mums! It’s when we get to celebrate family, enjoy delicious, hearty food, play silly games, and chat...
Christmas in Carob
Christmas is such a special, magical time – for both kids and us mums! It’s when we get to celebrate family, enjoy delicious, hearty food, play silly games, and chat...
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4 Ways To Style our Annie Dress
The Annie Dress is more than just an effortless summer dress —it’s a versatile piece that effortlessly transitions through any occasion. Whether you're heading to a casual day out, attending...
4 Ways To Style our Annie Dress
The Annie Dress is more than just an effortless summer dress —it’s a versatile piece that effortlessly transitions through any occasion. Whether you're heading to a casual day out, attending...
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4 Effortless Ways to Style Our New Beige Collec...
As both a stylist and a mum, I know how overwhelming it can be to figure out what to wear when your wardrobe feels like a bit of a distant memory!...
4 Effortless Ways to Style Our New Beige Collec...
As both a stylist and a mum, I know how overwhelming it can be to figure out what to wear when your wardrobe feels like a bit of a distant memory!...
Our values lie in organic, made-to-order fashion
We're a community fuelled by love, sustainability, and design. Our Made-To-Order approach, using purely organic fabrics, ensures every part of our brand reflects these core values. Our mission? To inspire confidence and celebrate the beauty of motherhood, while safeguarding the planet for generations to come.